Zoë Glatt is a Postdoctoral Researcher in Sociotechnical Systems at Microsoft Research New England. She is a digital anthropologist and feminist media scholar with interests in platformized creative industries and labor, social media and influencer cultures, and digital ethnographic methods. Her current research interrogates the ways in which structural inequalities are exacerbated, co-opted and resisted in platform environments. During her time at Microsoft, she will be working on her first monograph, Demonetised: Inequality, Co-option and Resistance in the Influencer Industry.